I am not joking in any way. No, the money spent at Disney does not directly go there but the University is presumably a tax supported institution. Unlike NU, most all athletic departnments get big chunks of their money / support from tax payers and other revenues. Of course, tickets, bowl money, etc is something new to UCF and so their budget will see dramatic influx with new found success and popularity. Frost is worth a lot of money to UCF too.
If Frost fills half the empty seats for 7 games a year more than they are now selling, and winning and becoming a top 15 program will create lots of new found interest in a population area of millions, then he will be worth far more than his salary bump.
Actually, Frost may be worth more to UCF, on paper and in the bank account, than he is in Lincoln, unless you believe Nebraska can't sell out the stadium with some other "new' HC, and only Frost can magically do so, then maybe NU is wiser, financially, to hire someone cheaper. That has been the analysis in the past as we've been selling out without spending the mega bucks .