New: WWE and the Big 12 have partnered around the Big 12 title game. Pact includes a custom-made WWE title belt for the most outstanding player, presented by a WWE superstar, and events around the game featuring WWE talent. Also, co-branded logos on the field at AT&T Stadium. pic.twitter.com/MrJVbNepMg

— Adam Rittenberg (@ESPNRittenberg) November 16, 2023