NEW from me and @MMcCarthyREV: W/ USC + UCLA, the Big Ten hopes to garner at least $1.5 billion annually in its upcoming media rights deal, sources told @FOS.
— Amanda Christovich (@achristovichh) August 4, 2022
If the conference can pull this off, it could become the richest in all of college sports.https://t.co/kyTeXPV2jL