Husker Revenues in Top 25 Nationally, 8th in B1G

Mavric

Mavric

Yoda
Staff member
Those numbers put Nebraska in the top 25 nationally among athletic departments, with NU ranking 22nd in revenue and 24th in spending.

The new data show a continued trend upward in both revenue and expenses for Nebraska. NU's athletic department revenue grew by nearly $10 million compared to 2014-15 and expenses increased by about $5.7 million.

These totals show Nebraska profited by about $8.4 million in 2015-16, which is more than double the amount NU profited the year prior. Nebraska had a profit of about $4.1 million in 2014-15, according to USA Today.

Nebraska surpassed $100 million in revenue for the first time in 2014-15.
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OWH

USA Today - Full Data

 
aTm in first. I never would've guessed that.
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They should build a huge YUUUGE lot with many trees, speakers, bathrooms, electrical hookups, and maybe some field turf...all near the stadium. Charge $10 for parking.

They need a bigger better lot for tailgating.

 
Bear in mind that this data is a couple years old (2015-16, ie almost two years ago). This is with Nebraska not getting a full cut from the B1G, and without this year's overall bump in revenue across the conference. Revenues this year will be quite a bit higher.

 
huskerfan120889 said:
NUance said:
aTm in first. I never would've guessed that.
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Think a lot of that has to do with their donation drive they did over the last few years to renovate Kyle Field.
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Yep. A lot of those schools that appear near the top tend to be ones in the midst of huge capital improvement projects or fundraising drives. Oregon, who is one spot behind NU on the most recent list and who's AD budget is typically comparable to Nebraska's was #1 a couple years ago with $196 million in revenues.

Oklahoma State (#37) reported an eye-popping $241 million in 2006 thanks to T Boone.

Look for Kansas to pop into the top 10 or 15 in the next year or two as they ramp up their Stadium renovation project.

 
Can someone explain this? Is it that the Huskers made more money for the BIG than any other school?


 
Are you asking why our profits are the highest? That wouldn't have really anything to do with how much money we're making the B1G. We're just spending less than we're taking in.

It should probably be more appropriately titled "Profits for B1G athletic departments" but things get short-handed on Twitter.

 
Mavric said:
Are you asking why our profits are the highest? That wouldn't have really anything to do with how much money we're making the B1G. We're just spending less than we're taking in.

It should probably be more appropriately titled "Profits for B1G athletic departments" but things get short-handed on Twitter.
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That is where my confusion was coming from. The way it was worded, I took it as meaning the Huskers made that much for the B1G.

Your explanation makes sense.

So, we have some money to spend on some fun things.

 
I think "profit" at least as we understand it in conventional terms, is a misnomer for the purposes of what USA Today is trying to report. Every institution reports their finances differently, and budgets things way differently from each other.

"Profit", and really, "Revenue" for that matter should be taken with a HUGE grain of salt as these lists are concerned.

One could - I suppose - get a feel for a schools' Athletic Department health and relative level of success in like the Director's Cup standing based on these rankings. But it would be a loose correlation at best I'd imagine.

It might make more sense if they would break down AD budgets by revenues per varsity athlete. More so if they looked at expenses per varsity athlete. Those numbers might be more interesting. Or they would be to me at least.

 
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