If college football is completely reduced to money and racking up as many cheap wins as possible, then cupcake scheduling is the way to go. And most replies seem to be in favor of that approach. So under that approach, why even schedule a single tough OOC game (VT, Washington, etc.)? Why not play four home games against the Sun Belt and rack up even more money?
While money is a necessary part of it, I don't think it should be the only part. People that are saying "it might ruin our national title season if we schedule hard games"... think about what you're saying. If it's a national title season, shouldn't we be capable of playing fairly tough teams? If a game against Iowa or Minnesota or Pitt is really going to ruin our season, than did we deserve to be in the national title picture in the first place? What ever happened to "To be the man you gotta beat the man"?
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Is the saying now reduced to, "To be the man, you gotta maximize revenue and beat Western Kentucky and South Dakota State!"? I mean, if Osborne is committed to fairness, he should seriously consider giving up the revenue of one extra home game to play a respectable opponent on the road. Playing four or five road games and seven or eight home games is not maximizing fairness, or even coming close. The revenue lost from losing a home game isn't going to make or break our athletic program (don't forget we are paying these cupcakes $750,000 to come to Lincoln in the first place). If Nebraska is really "back and here to stay" we should be willing to play a really solid non-conference schedule. AGAIN, I should reiterate since everyone seems to miss this... I don't think we should play Florida, USC, Alabama, etc. every year, but just semi-respectable teams from BCS conferences (or top teams from other conferences: Boise, TCU, BYU, etc.). One cupcake is fine by me, but more than one is pushing it.
When we were a perennial top 10 team, we weren't scared to play quality opponents. Remember 94? We played an extra game in the kickoff classic against a very good West Virginia team. We didn't have to play a 12th game (most teams played 11 back then), yet we chose to.
Have we really converted to the K-State mentality which we despised and ridiculed for so many years? Play one respectable team and then pay for three wins to maximize revenue. I respect everyone's opinion, but I have to say I vehemently disagree with most of you on this.