what if we play in a bcs game? do we keep that money?
yes the big 12 by laws only cover money that would have been paid by he confrence, since that money would go directly from the bowl to the school it would not be paid by the confrence and ours to keep.
That's not true, from the bylaws.
2.4 Bowl Game Revenue. All revenue from Member Institutions participating in football bowl games shall be divided equally among all Member Institutions, after predetermined expense allowances have been deducted. The formula set forth as appendix V shall be used to calculate the predetermined expense allowances and is incorporated herein by reference as through fully set forth.
EXPENSE FORMULA:
The following institutional expense allowances will be provided for bowl participants:
Tier I: Bowl Championship Series
National Championship Game
Expenses................................................... $1,630,000
Travel..............................................$300/one-way mi
All other Bowl Championship Series Games
Expenses................................................... $1,610,000
Travel..............................................$300/one-way mi
Tier II: Cotton, Holiday, Gator, Alamo, Sun, Insight
Expenses................................................... $1,000,000
Travel..............................................$300/one-way mi
Tier III: Independence, Texas (or substitute bowl)
Expenses...................................................... $680,000
Travel..............................................$300/one-way mi
Participating Member Institutions retain any “incidental” revenue provided by a bowl, including the value of complimentary sleeping rooms (e.g., transportation, meals, etc.) on top of the expense allowance for such bowl. Member Institutions participating in a bowl game are not responsible for the Conference’s guaranteed purchase of tickets to the bowl; however, they will be permitted to retain one-half (1/2) of the revenue from the sale of tickets in excess of one-half (1/2) of the Conference guarantee.