Creativity doesn't mean running gimmicky plays.
It means beating the defensive gameplan by attacking their weaknesses, throwing out new routes, and just using the chess pieces in a way that always keeps the D on their toes. It's less easy to notice than a double reverse, but Watson has done a very good job this year. Even Texas, where we had them by the balls but had execution issues that could have made it a much different game. Why is that play that got Rex wide-freaking-open at the goal line not "creative"?
Of course, actually get creative and then he's accused of getting too cute with the playcalling and not just grinding it out and pounding it up the middle the Nebraska way. With gadget plays such as I don't know - Niles Paul lining up in the Wildcat?
Where we may be seeing the creativity die down a lot is down the stretch of this year though. We are seriously hobbled with our #2 QB out, our #3 QB concussed (is Cody back to being OK to play yet?), and our #1 QB literally seriously hobbled, taking away the one quality that really set him apart to begin with. This weekend could be a rough one.