Houston doesnt bring much. Houston is a pro sports city.
When I attended University in Texas and we played Houston- the chants were "cougar high" because it was a commuter campus with little student support, let alone community support. Most of the people watching college spots in Houston are Texas or A&M fans.
BYU, CINCY definitely add some value though.
TV contract money will really suffer though. Those 4 schools added together don't equal Oklahoma. On top of the likely loss in revenue, they will now be spreading it out to 12 instead of 10.losing oklahoma hurts but gaining 4 schools works out fairly well for the conference. then consider that texas is gone also and it's a big gain for the Big 12
Houston played the teams they wanted to play back in the day. Texas, A&M, Baylor, Arkansas. They are a COMMUTER SCHOOL- no one has ever cared deeply for them before, they dont now, they wont in the future. They will always be "cougar high"- a former Junior College. Their alums are not engaged, never have been even when Houston was good in the SWC or recently. They are a nothingburger. No one in Houston cares.Houston will bring plenty once they are in a better conference and have a better looking schedule.
Better teams on their schedule? They aren't joining the SEC along with OU and Texas.Houston will bring plenty once they are in a better conference and have a better looking schedule.
The remaining Big 12 will not maintain Power 5 status in the long run. Kansas will be looking to parlay its basketball program to leave for the Big Ten or potentially the PAC 12.TV contract money will really suffer though. Those 4 schools added together don't equal Oklahoma. On top of the likely loss in revenue, they will now be spreading it out to 12 instead of 10.
Should we just trade coaches with them and schedule an OOC home and home?Scott Frost has a bad year (I am still totally behind him by the way) and Trev releases him to go coach UCF again in the Big 12.
It could happen.