If you're on the hook for $5+ million a year to Herman, Sumlin or Jimbo Fisher, you might already be thinking it's too much.
Franklin, Dantonio, and Swinney are sitting near $4.4 million a year, which seems about right.
Gary Patterson, David Shaw and Mark Richt are getting $4 million a year. Gary Peterson might be a bargain at $3.6 million.
Scott Frost might be this year's hot coach, but it's hard to believe he immediately commands a bigger salary than these guys.
But I think you can give him something in the adjacent neighborhood, back-ended with perks and incentives.