I'm betting the reason went something like this...
Avery is drunk.
Avery is horny, the clerk is some hottie around campus.
Avery slurs, "Hey sweetie, check this out."
No way. I am sick of this "Win now, or get out," attitude. Pelini leads us to 9 or 10 wins every season. That is still a good season.
Don't forget, this is the mentality that led to firing Solich and hiring that abomination Callahan... both terrible moves.