It's because they don't care, right? You think that these rankings get inflated/deflated based on the fact that apparently good teams play apparently good teams and apparently bad teams play apparently bad teams?
I mean when an SECW team plays and SECW team, both teams rankings don't go up. One goes up and the others' goes down based on the outcome, proportional to the margin of victory and the difference in their rating. It's not like Bama plays LSU and suddenly both teams make a jump. The reason that the SECW was rated so highly at the beginning of the season was because they were something like 29-0 against all non-SECW teams.
As far as the "not caring" narrative...who knows. I hate narratives. For some reason people always try to read into the motivation of each team in a bowl game - maybe motivation is a factor, maybe it isn't; there's no way to know and guessing from the outside is purely conjecture.
Dude, you do science. I play/coach sports. These are people, not chess pieces, not chemical reactions. YOU CANNOT USE SCIENCE WHEN DEALING WITH PEOPLE. It is about narratives because of the fact we are human beings and are driven by our emotion. We don't do the same thing over and over when pressure is applied, this is why science doesn't work here man.
Success in sports is entirely about three things: individual player talent, player motivation, and ability of coaches. As already stated, you can't measure motivation. Your fancy little computer programs do not measure coaching prowess, you see Paul Johnson watched film and KNEW that Miss St couldn't stop the dive. Wisconsin watched film and KNEW that Auburn couldn't stop the run. Michigan State watched the film and KNEW that Baylor couldn't run the ball against them.
Those teams all out-coached the others. For all this talk about how great Dan Mullen, Hugh Frees (sp?), Gus Malzahn and Art Briles are they were out-coached this week.
HAHAHAHAHA
You don't even know what you're arguing.