Can we say that he has even established any "momentum" when it comes to recruiting? Sure, with the new staff the effort put into recruiting is much more visible with their commitment to social media, but from a results standpoint, it has been similar to Pelini.
I will, however, concede that Riley and co has had a great deal of success in getting high profile recruits on campus and they've turned our Friday Night Lights camps into an excellent recruiting tool.