Buckle up. This won’t be a typical NFL coaching search.
The Rams opening, created Monday when they fired Jeff Fisher, is viewed differently around the league than most.
First, it’s for a job in the nation’s No. 2 market and all the potential that entails, especially with a $2.6-billion stadium scheduled to open in 2019. There’s the appeal of working with No. 1 pick Jared Goff, who has had a bumpy start but nonetheless is still seen as a player with a high ceiling.
Then there’s the reality that Stan Kroenke, among the league’s richest owners, has so much at stake with the Inglewood Stadium, and selling personal seat licenses, that he will need to think big when it comes to hiring the next coach — and has the wherewithal to pay accordingly.
With that in mind, the spectrum of possible candidates is wide and flashy. Several household names already have bubbled to the surface, coaches who might not be mentioned in more routine searches.
Some will prove to be real candidates, while others probably won't get past the rumor stage.
Among the most intriguing names circulating Monday were Michigan Coach Jim Harbaugh and Super Bowl-winning-coach-turned-broadcaster Jon Gruden, both of whom specialize in working with quarterbacks. Hiring either probably would require Kroenke to break the bank and pay more than $10 million per year
http://www.latimes.com/sports/rams/la-sp-rams-coach-farmer-20161212-story.html